Put your brand in your customers’ hands.
A fully branded app that connects guests, berth holders and members to your marina, giving them easy access to bookings, services, communications and personalised content.
How can a marina customer app help?
Marketing
Build trust and drive engagement through your own branded app. My Elite gives you full control over content, messaging, and branding so you can connect with customers in a way that feels personal, timely and relevant to each group.
Features
- Brand it your way
Use personalised branding options per marina, with your own imagery, colour palettes and campaign content. - Push notifications that cut through
Send ad hoc messages when it matters. Include images, links and the info your customers need to act. - Tailored content by customer type
Target specific user groups with tailored content for bookings, berth holders, yacht club memberships or activity bookers. - Control visibility with precision
Schedule content to appear at specific times or date ranges and define who sees what. - Create a richer in-app experience
Display marina maps, FAQs, menus and other useful info to keep customers informed without extra calls or emails. - Maximise visibility on the home screen
Put key messages front and centre to increase engagement and highlight what matters right now. - Trigger actions with workflows
Use dynamic workflows to automate communications and keep customers in the loop throughout their journey.
Berth Holders
Make life easier for your team and your customers. My Elite gives berth holders the tools to manage accounts, documents, payments, bookings and maintenance through your branded app. Less admin for you, more control for them.
Features
- Full account visibility
Customers can view balances, statements, outstanding invoices and aged debt in a clear, easy-to-navigate format. - Self-service payments
Customers can pay on account or direct to an invoice using secure in-app payment gateways. - Custom filtered views
Users can set and save filtered views across invoices and statements to focus on what matters. - Update details anytime
Berth holders can update bank details, contact information and preferences without contacting your team. - Simplified document handling
Documents can be uploaded, viewed and managed in-app with everything synced to your Elite system. - Smarter maintenance requests
Maintenance, servicing or housekeeping jobs can be logged with comments and photos. Customers can track progress directly in the app. - Triage requests your way
Decide how to prioritise and route incoming requests based on capacity, urgency or team availability. Configurable to your setup.
Bookings & Guest Experience
Give your customers more control over their stay while increasing the value of every booking. My Elite makes it easy for guests to manage details, add extras, check in and out, and engage with your offers and services through your branded app.
Features
- Make and manage bookings
Customers can create new bookings, view past stays, and update guest or vehicle details quickly and easily. - Add extras anytime
Guests can personalise their stay by adding booking extras to new or existing bookings. - Promote offers to loyal customers
Display targeted offers and booking add-ons on the homepage or send notifications to boost engagement and rebookings. - Simplify check-in and check-out
Guests can check in ahead of arrival and settle their balance before leaving, helping reduce queues at reception. - In-app support requests
Guests can log maintenance, housekeeping or activity call-backs through the app. You control how requests are triaged and actioned. - Take payments with ease
Guests can pay outstanding balances directly in the app using secure gateways including Opayo, Stripe, HSBC Open Payments, Global Payments and Moneris. - Keep guests informed
Upload entertainment guides, seasonal menus and local information to help guests plan their stay. - Offer item rentals
Make it easy for guests to rent items such as paddleboards or bikes. Set rental terms and take deposits through your POS. - Show the full itinerary
Give guests a clear, branded view of everything they’ve booked in one place. Configurable to suit your setup
Activities
Make it easy for customers to find and book activities that matter to them while keeping full control through your Elite solution. My Elite supports real-time availability, booking management and payments to help you maximise occupancy and reduce admin.
Features
- Let customers self-serve
Guests can browse, book and manage activities directly from the app at any time. - Search across the full offer
Customers can explore everything available at your marina, from archery and climbing to swimming or berth holder events. - Real-time booking control
Bookings sync directly with your Elite solution to reduce double bookings and ensure up-to-date availability. - Enable in-app cancellations
Guests can cancel their bookings without contacting your team, helping you resell cancelled slots quickly. - Edit participant details
Customers can update names or information without needing support from your staff. - Show past and upcoming bookings
Let customers view their full activity history and what’s coming up next. - Take payments and issue tickets
Guests can pay in-app, view receipts and download tickets based on real-time availability.
Memberships
Put your members in control of their accounts while reducing inbound calls and admin for your team. My Elite makes it easy for members to manage their details, upgrade their membership and take advantage of exclusive offers — all in one place.
Features
- View membership details
Customers can check their current membership type, member list and account status. - Manage changes and upgrades
Members can request changes or upgrade their membership directly in the app. - Pay invoices with ease
Enable secure in-app payments with access to both current and historic invoices. - Drive loyalty with targeted offers
Use announcements and notifications to promote offers and add-ons to your member audience. - Reduce admin and support calls
Self-service tools give members the info they need without having to contact your team.
What are the benefits of a
Marina Customer App?
Overview of our My Elite app
Get a quick overview of our marina management software solutions and learn how a marina customer app could benefit your marina. Discover how Elite Dynamics can streamline your operations.
Related modules
Why do customers choose EliteMarinas to support their marina?
Customer Success StoriesReady to see how EliteMarinas can transform the way your marina, yacht club, boatyard or dry stack operates?
Book a demo today and explore how our all-in-one software can help you save time, improve efficiency, and deliver a better experience for your customers.
Customer app for marinas FAQs
Marinas can offer a mobile app experience by using a platform like My Elite, which connects customers directly to their services, bookings, and account information. This allows customers to interact with the marina through their mobile device at any time.
The app is fully connected to EliteMarinas, ensuring all activity is linked to live data and customer records.
By offering a customer app through EliteMarinas, marinas can improve convenience, increase engagement, and provide a more modern digital experience.
A marina customer app allows customers to manage bookings, access account information, submit service requests, and interact with marina services in one place. This reduces the need for manual communication and improves accessibility.
EliteMarinas customer app My Elite provides these capabilities while ensuring all activity is connected back to the marina’s core system.
By offering these features through a customer app, marinas can improve efficiency while delivering a more seamless customer experience.
A marina customer app can be fully branded to reflect the marina’s identity, ensuring a consistent experience across digital touchpoints. This allows customers to interact with what feels like the marina’s own app.
My Elite can be fully white-labelled, meaning operators can present the app under their own brand externally as well as within the app where branding can be adjusted per location.
By providing a branded app experience, marinas can strengthen their identity while maintaining full control over how they engage with customers.
A marina customer app improves engagement by creating a direct communication channel between the marina and its customers. Notifications, updates, and personalised content can be delivered directly to users.
My Elite enables this by linking communication to customer data and behaviour.
By using a customer app, marinas can build stronger relationships while increasing interaction with their services and offerings.
A marina customer app supports self-service by allowing customers to manage bookings, accounts, and requests without needing to contact staff. This improves convenience and reduces the workload on marina teams.
My Elite provides a central place for customers to access everything they need.
By enabling self-service through a customer app, marinas can improve efficiency while delivering a better customer experience.
A marina customer app can help generate additional revenue by surfacing services, bookings, and add-ons directly to customers. This makes it easier for customers to discover and purchase additional services.
My Elite connects these opportunities directly to the marina’s system, ensuring all revenue is tracked.
By using a customer app as a revenue channel, marinas can increase customer spend while enhancing the overall experience.
A marina customer app allows customers to submit service requests directly through their mobile device. These requests are captured within the system and can be managed by marina teams.
My Elite connects these requests to operational workflows, ensuring they are tracked and actioned. A full digital journey can be triggered from the customer, through the marina software and directly to team members on their work app without human intervention.
By managing requests through a customer app, marinas can improve response times and ensure no enquiries are missed.
A marina customer app can personalise the experience by showing relevant content, services, and offers based on customer types. This ensures customers only see what is relevant to them.
My Elite enables this by connecting the app to customer records.
By delivering personalised experiences through a customer app, marinas can increase engagement and improve customer satisfaction.
A marina customer app can connect customers across multiple locations by linking all activity to a single customer profile. This ensures customers have a consistent experience regardless of which marina they visit.
My Elite supports this by maintaining a unified customer record across the group.
By using a customer app across multiple sites, operators can deliver a seamless and connected experience.
A marina customer app allows berth or slip holders to submit boatyard service requests directly from their mobile device. This could include maintenance, repairs, or general servicing enquiries.
With My Elite, these requests are captured within EliteMarinas and can be reviewed, scheduled, and converted into chargeable jobs. This ensures nothing is missed and all work is tracked from the initial request through to completion.
By enabling service requests through a customer app, marinas can improve response times, streamline workflows, and turn incoming enquiries into structured, revenue-generating work.
A marina customer app allows operators to promote events and activities directly to berth holders through targeted notifications and in-app visibility. This ensures customers are aware of what’s happening on site.
With My Elite, events and activities can be surfaced based on customer type, making promotions more relevant and timely.
By promoting events through a customer app, marinas can increase participation, improve engagement, and create additional revenue opportunities from their existing customer base.
A marina customer app allows berth or slip holders to browse and book activities directly from their mobile device. This could include watersports, training sessions, leisure activities, or facility bookings.
My Elite connects directly to EliteMarinas, ensuring availability is live and bookings are recorded instantly against the customer profile.
By enabling activity bookings through a customer app, marinas can increase uptake, improve convenience, and ensure all activity is captured within the system.
A marina customer app allows marinas to communicate with berth holders in real time through notifications, updates, and in-app messaging. This can include operational updates, event reminders, or important information.
My Elite enables targeted communication based on customer type and activity, ensuring messages are relevant.
By using a customer app for communication, marinas can reduce reliance on email or phone calls while improving engagement and response rates.
A marina customer app allows berth or slip holders to access their account information at any time. This can include balances, transactions, and payment options.
My Elite connects directly to EliteMarinas, ensuring all financial data is accurate and up to date.
By providing account access through a customer app, marinas can improve transparency, reduce enquiries, and give customers greater control over their account while improving cashflow opportunities with payment available in the app.
A marina customer app allows visiting boaters to access bookings, services, and information before and during their stay. This improves their experience without requiring direct contact with marina staff.
My Elite ensures all activity is linked to the customer profile, even for short-term visitors.
By supporting visiting boaters through a customer app, marinas can deliver a more professional experience while increasing opportunities for additional services and revenue.
A marina customer app reduces calls and emails by allowing customers to self-serve for bookings, account management, and service requests. This removes the need for routine enquiries to be handled manually.
My Elite centralises these interactions in one place, ensuring customers can find what they need quickly.
By reducing reliance on manual communication, marinas can improve efficiency while freeing up staff to focus on higher-value tasks.
A marina customer app improves the customer experience by bringing together bookings, services, communication, and account access into one platform. Customers can interact with the marina in a way that is convenient and consistent.
My Elite ensures all activity is connected to the wider system, providing a seamless experience across every touchpoint.
By delivering a connected experience through a customer app, marinas can increase satisfaction, improve retention, and strengthen long-term relationships.